Free Game By IBM Intends To Raise Environmental Awareness

IBM has released a free 3D multiplayer game that aims to give players environmental awareness and insights into technical issues.

The “PowerUp” presented as part of the Engineers Week currently taking place in Washington DC puts the player on the planet Helios, which is on the verge of ecological catastrophe. In three different missions, which can be played either alone or together with online friends, the impending collapse is to be averted by the intervention of the player. Additional side effects: In addition to the general strengthening of environmental awareness, non-playable characters in the game serve as guides that are intended to encourage users to think about a career in technical professions.

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IBM: 30 Years of Environmental Leadership

“Environmental protection is not a new topic for IBM “, explains Hans-Jürgen Rehm, press officer of IBM Germany, in an interview with pressetext. The company has had corresponding guidelines since 1967. Nevertheless, environmental issues are more topical than ever for the IT industry today. “The environmental debate has meant that the industry is currently very much on the subject Energy efficiency thinks,” says Rehm. “When it comes to dealing with new technologies, the aspect of environmental protection has become indispensable, “adds the IBM spokesman, referring to the current discussion on the subject of green IT. Especially with a view to the next generation, It is therefore important to increase environmental awareness within the industry. “In addition to the environmental aspect, the most efficient use of energy is desirable from a purely commercial point of view,” emphasizes Rehm.

“Online computer games are on the rise. Children are spending more and more time in online fantasy worlds,” the company said in a statement. It is precisely these interests that they now want to use to impart knowledge. “Virtual worlds and 3D are still undeveloped areas for educational purposes,” said Stanley Litow, vice president of corporate affairs at IBM. In this respect, the current game represents a further step towards further developing the use of these technologies for educational purposes. In addition to the game, you can also plan your own lessons in which students are confronted with energy topics.

With the publication of “PowerUp”, however, IBM is also pursuing other goals with the US market in particular. Among other things, the game is intended to encourage users to pursue a technical career. This is because of current estimates that science, technology and engineering jobs in the US will grow by 22 percent by 2014. The 250-megabyte download of the game is now available to those interested on the specially set up homepage.